Description
This one’s what happens when your brain goes brand spoof in the middle of a very normal afternoon.
DELULU LEMON
It’s giving wellness cult that lost funding. It’s giving gym membership for emotionally unavailable creatives. It’s also giving nothing — and everything.
I liked the sound of it. It made me laugh. So I printed it in all-caps black on a beige tote and called it a day.
Added my inflated KeY logo at the bottom in red and metallic grey.
If you think it’s a parody of something specific, maybe it is. Or maybe the delulu is the solulu.
Who knows.
Good for:
- bringing your delusions to the farmer’s market
- carrying three limes and a breakdown
- confusing strangers just enough to avoid small talk
🧵 100% cotton beige canvas
🪩 Looks minimalist, but actually chaotic
🔑 KeY logo included for mild continuity disorder
Wear it like you’re sponsored by your own brain.
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